Job Summary

We are seeking a creative and results-driven Global Product and Marketing Assistant Manager to join SureSmile. This role plays a crucial part in developing and executing marketing programs that enhance brand awareness, drive customer engagement, and support business growth. The ideal candidate is a strong communicator, highly organized, and thrives in a dynamic, fast-paced environment. They will work closely with cross-functional teams to create compelling marketing campaigns and content, manage digital and traditional marketing channels, manage content approval processes and analyze market and competitive trends.

We are seeking candidates based in either the Eastern Standard Time (EST) or Central Standard Time (CST) zone.

Key Responsibilities

• Develops and updates marketing collateral such as presentations, brochures, case studies, white papers, web content, newsletters, signage, ads, and sales tools in collaboration with product marketing, sales, and customers.
• Plans, organizes, executes, and optimizes marketing campaigns, including tradeshows, customer and partner events, industry conferences, sales training sessions, and corporate events.
• Collects, analyzes, and interprets marketing data, including customer behavior insights, market trends, and campaign performance metrics.
• Tracks and reports quarterly and annual global website metrics and trends to assess digital marketing effectiveness.
• Monitors and analyzes competitive activities in the dental market, providing insights for strategic planning.
• Coordinates the global marketing copy approval process, ensuring timely and complete documentation submission.
• Manages social media channels, including content strategy, creation, scheduling, and engagement, while maintaining a content calendar to ensure consistent, high-quality brand messaging and audience growth.
• Monitors social channels and engages with customers. Responsible for all media analytics to inform on most productive & efficient media spend and content. 
• Owns the marketing and claims components of approval process and tracking.
• Coordinates global marketing communications and the copy approval process to ensure timely and accurate distribution. 
• Updates global SharePoint site for access to all assets.
• Manages and distributes global marketing communications across relevant channels.
• Maintains and oversees marketing databases, ensuring accurate and efficient data management.
• Creates and manages the global SharePoint site for easy access to all marketing assets.
• Tracks and manages the marketing budget, including processing invoices, tracking marketing spend, and ensuring proper documentation.
• Supports product managers in commercialization and launch planning for new products.
• Assists in the development and execution of market research initiatives to inform business strategies.
• Develops, manages, and optimizes content that aligns with business objectives, ensuring consistent and engaging messaging.
• Oversees and refine marketing processes, ensuring efficiency, alignment, and continuous improvements.
• Performs additional duties as assigned.

Education

• Associate Degree in Business, Marketing, Communications, or a related field preferred.
• Equivalent years of experience may be considered.

Experience

• 2+ years of experience in marketing, business analytics, or a related field.
• Experience in healthcare or global marketing is preferred.

Skills & Competencies

• Ability to create and update imagery and video as necessary through Adobe and Canva.
• Strong collaboration and teamwork abilities.
• Analytical mindset with the ability to interpret complex data and identify trends.
• Action-oriented with strong problem-solving skills and a proactive approach.
• Entrepreneurial mindset with the ability to drive projects forward independently.
• Excellent communication skills (written and verbal).
• Project management experience, with the ability to manage multiple priorities efficiently.
• Knowledge of data analysis methods and tools.
• Proficiency in Excel, PowerPoint, and Word.
• High attention to detail and deadlines.
• Self-starter with the ability to work independently and in a team environment.
• Ability to travel (~5%)

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