Avaline's Digital team is in search of a part-time Social Media Strategist to help us build the largest and most engaged digital community in the wine category. This Social Media Strategist will execute all of Avaline's social media marketing and be very involved in channel strategy, planning, and content concepts. This role will strategize for audience growth and engagement as well as support campaigns that cut through the noise. A good candidate will have a passion for building community, an obsession with social trends, and a bias for action.  

What You'll Do:

• Work with Director, Partnerships to lead social media strategy and content planning from concept to delivery, with the goal of driving engagement and growing the community across multiple platforms including TikTok, Instagram, Threads, Pinterest, and Facebook
• Manage the content marketing calendar and work closely with the Creative, Brand, Trade, and Sales Teams and other internal and external partners to execute on time and within budget
• Create briefs and manage partnerships with external content creators in partnership with the Creative Team
• Work with Director, Partnerships to coordinate takeovers with influencers and creators
• Source UGC, build it into the content calendar, and monitoring incoming social tags for potential UGC collaborations
• Own community management, establishing guidelines and expectations for response time, and coordinating with customer service to resolve CS issues
• Collaborate with the Creative Team to develop channel-specific tone and evolve as necessary
• Own social listening and monitor social media trends and news to identify new channels and strategic evolutions

Who You Are:

• Comfortable working in fast-paced and changing environments
• Passionate about creative, brand, and community
• Strong attention to detail
• Interest in the wine space

Qualifications:

• 4-6 years of experience in social media
• Experience managing and growing accounts on Tiktok and Instagram
• Experience building growth and community-centric strategies for brands
• Experience in relevant consumer goods: beauty, food, or beverage

The Social Media Strategist will sit on the Digital team and report to the Director of partnerships. This position can be based anywhere in the US as Avaline is a 100% remote company.

The Part-Time Social Media Strategist position comes with a pay rate of $20-$28 per hour. This is a part-time position with up to 29 hours per week.

Please apply by submitting your resume to careers@drinkavaline.com.

Avaline is an Equal Opportunity Employer. We actively seek to create a diverse work environment and we encourage candidates from all backgrounds to apply. Selection for roles will be based solely on job-related qualifications and abilities, and discriminatory practices are prohibited at every level of the organization.

Ritual

United States Remote Full-time

Compensation: $91,000 to $150,000 Annually

About Ritual

Ritual is a personal health brand that is building the future of daily essentials. Our mission is simple: we help turn healthy habits into a Ritual. We started by creating the first visible supply chain of its kind and reinventing the daily multivitamin from the ground up. Now, together with some of the world’s leading scientists, researchers and advisors, we’re developing a new standard of high-quality, traceable daily products across new categories. Hundreds of thousands of customers across generations trust us, and we are growing quickly.

We’ve built a team of over 120 (and counting) curious skeptics, world-class scientists, unconventional artists, expert marketers, and analytical strategists. We’re venture-backed and based in sunny Los Angeles. If you’re looking to challenge the status quo and be challenged to do the best work of your career, join us.

Essential

Ritual’s Senior Manager, Influencer Marketing will play a pivotal role in shaping the future of the Ritual brand by building authentic connections with people. This individual will lead our paid influencer program and serve as a champion for customer and community development. This is a key role that works collaboratively across teams to build relationships and strategies that drive meaningful impact. The Senior Manager, Influencer Marketing will oversee partnerships and relationships with a broad spectrum of influencers, including but not limited to: scientific experts, health and fitness professionals, celebrities, ambassadors, bloggers, creators, branded accounts, and customers. Your expertise will touch various aspects of our business, utilizing storytelling, brand-building, community engagement, and customer acquisition strategies.

What You'll Do

• Collaborate with the marketing team to design, implement, and optimize 360-degree influencer programs across multiple channels.
• Align influencer strategies with organizational goals and integrate efforts across Ritual’s marketing ecosystem and own daily, weekly, and monthly reporting for influencer efforts across every pillar.
• Help build up and scale new pillars of the program, identifying areas of opportunity as they arise and being able to pivot when something is not working as planned.
• Cultivate and manage influencer relationships directly or through mentoring and guiding team members, acting as a leader in community building and advocacy.
• Manage key elements of influencer campaigns, including developing briefs, managing budgets, negotiating contracts, and ensuring alignment with brand and legal standards.
• Identify and engage emerging influencers, fostering diverse partnerships.
• Collaborate with legal and quality assurance teams to ensure influencer content aligns with legal, ethical, and transparency standards.
• Partner with the social media team to monitor influencer feedback, fostering a two-way dialogue that informs broader strategies.
• Organize and host inclusive community and influencer events that represent and amplify the values of the Ritual brand.
  

Who You Are

• Skilled storyteller: You excel at crafting narratives that resonate and empower others to share their stories authentically.
• Relationship builder: You foster long-term, mutually beneficial partnerships built on trust and respect.
• Resourceful and proactive: You approach challenges creatively, working independently or with the team to find innovative solutions.
• Adaptable and solutions-focused: You thrive in fast-paced environments, staying calm under pressure and pivoting when needed.
• Organized and detail-oriented: You manage complex projects seamlessly and effectively juggle multiple priorities.
• Analytical and curious: You enjoy testing new ideas, interpreting data, and using insights to drive improvements.
• Collaborative team player: You bring a positive attitude, strong work ethic, and a willingness to roll up your sleeves. You understand that success is built together.
  

What You Need

• Education: Bachelor’s degree in marketing, advertising, or a related creative field is ideal, but we also value equivalent work experience.
• Experience: 4–6 years of relevant experience in marketing, influencer partnerships, or talent management, including 1–2 years of experience leading or managing teams, with a strong understanding of the evolving influencer and social media landscape.
• Communication skills: Exceptional verbal and written communication abilities, with the confidence to collaborate across teams and with external partners.
• Interpersonal skills: A natural ability to connect with individuals from diverse backgrounds and perspectives.
• Growth mindset: You’re comfortable navigating a high-growth, fast-paced environment, embracing change, and driving innovation.
  

Compensation And Benefits

• Pay Range: $91,000 - $150,000
• Your base salary is one part of your total compensation package. The salary range represents the entire compensation range for this position. Exact compensation will depend on a number of factors, which may include the successful candidate's skills, level, years of experience, technical expertise, and other qualifications. Not all candidates will be eligible for the upper end of the salary range. This role is also eligible for equity + generous benefits + 401k + unlimited PTO etc - see our list of perks/ benefits below.
  

Additional Compensation, Benefits And Perks

• 401k Match - Up to 4%
• Medical/Dental/Vision/Life InsuranceHealthcare & Dependent Care FSA
• Equity participation in the form of stock options
• 20 weeks of Parental leave for qualified team members, with flex time for returning parents
• Talkspace access for mental health support
• Pet Insurance discount
• Non-accrual and flexible PTO (10 days minimum)
• 18 paid company holidays + additional days for extended weekends.
• 10 Wellness Days (Final Friday of each month)
• 2 Days to volunteer (Days of Action)
• Focus Fridays (used for self-development, heads-down work, community group meetings and 1:1TBs)
• Free Ritual subscription during your time with us
• Maven Clinic Family Planning platform
• Annual Wellness stipend
• Monthly Childcare Allowance
• Technology Allowance
• New hire Work from Home stipend
• Bi-Annual Performance Reviews
• Bi-Annual in-person company events
• Monthly wellness activities
  

Why Ritual?

Since launching in October 2016, Ritual has grown to be a cultural revolution in the health industry. We’re not about pseudoscience, half-truths or health fads. We are simple, effective, and backed by real science.

Ritual is an Equal Opportunity Employer. We are committed to bringing together humans from different backgrounds and perspectives, providing employees with a safe and welcoming work environment free of discrimination and harassment. We strive to create a diverse & inclusive environment where everyone can thrive, feel a sense of belonging, and do impactful work together.

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