Benefits: PTO, Personal Healthcare, Dental & Vision

Bonus: Yes

Perks: Employee Discount

Location: Remote, Hybrid, or In-Person. You choose!

Full job description

Job Summary
We are looking for a creative and strategic Social Media Specialist to join our team. The ideal candidate will be responsible for developing, implementing, and managing our social media strategy to grow our online presence, engage with our audience, and drive brand awareness and conversions.

Responsibilities:

Strategy & Planning:

• Develop and execute a comprehensive social media strategy aligned with business goals.
• Planned and managed the social media content calendar, ensuring timely and relevant posts.
• Stay updated on social media trends in the US, best practices, and emerging platforms to keep the brand ahead of the curve.
• Manage the public relations, brand listening and monitoring activities to enhance brand visibility and reputation across the web.

Content Creation & Management:

• Create, curate, and schedule engaging content across all social media platforms (Instagram, Facebook, Pinterest, LinkedIn, TikTok, Snapchat and Youtube), groups and forums.
• Collaborate with graphic designers to produce high-quality visuals, videos, and posts.
• Write compelling captions and copy that align with the brand voice and messaging.
• Monitor user-generated content and engage with followers to foster a sense of community.

Analytics & Optimization:

• Track, analyze, and report on social media performance metrics, such as engagement, reach, and conversions.
• Use insights from analytics to refine strategies and improve campaign effectiveness.
• Conduct A/B testing to optimize content, posting times, and platform performance.

Community Engagement:

• Respond to comments, messages, and inquiries promptly and professionally.
• Build and maintain relationships with influencers and brand advocates.
• Monitor brand & competitor activity and audience sentiment to adjust tactics as needed.

Requirements:

• Social media skills with 3+ years of experience in similar roles, preferably for an eCommerce or B2C retail brand.
• Firm knowledge of various social media platforms.
• Willing to work and join occasional meetings in the EST time zone to ensure seamless collaboration with the team.
• Excellent written and verbal communication skills in English (C1-2)

Technical Skills:

• Proficiency in social media management tools (e.g., Hootsuite, Buffer, or Sprout Social). We currently use Loomly but are open to alternatives.
• Experience with analytics platforms (e.g., Google Analytics, Facebook Insights, or Instagram Analytics).
• Basic graphic design or video editing skills (e.g., Canva, Photoshop, or Premiere Pro) are a plus.

Soft Skills:

• Self-directed and results-driven mindset.
• Strong creative and strategic thinking skills.
• Excellent written and verbal communication skills.
• Ability to multitask and manage multiple projects in a fast-paced environment.

Nice to Have:

• Experience running paid social media campaigns and collaborating with advertising teams.
• Knowledge of SEO and how social media integrates into broader digital marketing strategies.
• Familiarity with Shopify and email marketing (Klaviyo)

What We Offer:

• 100% fully remote & flexible working hours – work from anywhere, with no commuting required.
• A dynamic and collaborative work environment.
• Opportunities for professional growth and development.
• The chance to build and lead a vibrant social media presence for a fast-growing company.

Job Types: Full-time, Contract

Expected hours: No less than 20 per week

Benefits:

• Flexible schedule

Application Question(s):

• Can you start immediately?
• Are you able to work or join occasional meeting calls in the EST time zone?
• Are you comfortable working in a remote setting?
• Can you share social media profiles you have actively managed recently?

Work Location: Remote

Apply Here