Location: remote USA anywhere (Los Angeles, CA preferred) 

Reports to: Vice President, Marketing 

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Liquid Death is a healthy beverage company with ice-cold sustainable cans designed to murder your thirst.  Founded in January of 2019 and based in Los Angeles, California, Liquid Death is one of the nation’s fastest growing beverage brands taking a completely unnecessary approach to canned water and iced teas. Unnecessary things tend to be far more interesting, fun, hilarious, captivating, memorable, exciting, and cult-worthy. Taking the world’s healthiest beverage and making it just as unnecessarily entertaining as the unhealthy brands has put Liquid Death on the map for LinkedIn’s Top Startups 2022, Contagious’s Brand of the Year 2022, Ad Age Top Marketer of the Year 2022, and Medium’s cult-worthy brands among other accolades.

As Liquid Death continues to bring unnecessarily awesome beverage options to more people,

Liquid Death is equally as excited to promote and help fund alternative art, music, and

entertainment alongside the brand.

The Community Manager oversees the 12M+ followers that are in our social audience and is their voice within Liquid Death. This person has an ear to the ground on everything posted about LD on social and the internet broadly. From reddit to Tik Tok and Instagram and everything in between, this person will be monitoring it all and will not only be an expert on who our community is, but how they behave, what pisses them off about us, and what they love most. They’ll also be the expert internally of what our non-followers think about Liquid Death through social posts.   

Key Responsibilities: 

• Respond to all inbound comments and direct messages across each platform, flagging any CX issues that arise, and building processes for all of the above to ensure it runs smoothly
• Report on the metrics that define the growth and engagement of the community
• Develop a strategy and process to ensure that no one who interacts with Liquid Death on social media in a meaningful way goes unanswered
• Manage the software that Liquid Death utilizes to both respond to inbound engagement and analyze the community at scale including platforms like Sprout, Archive, and Demographics Pro and make recommendations on new software to replace current tools based on needs of the business
• Consistent analysis and tracking of Liquid Death’s social presence in terms of posts made about Liquid Death, and total impressions and engagements from posts about Liquid Death, specific campaigns we do, or events we’ve partnered with
• Consistent analysis of the Liquid Death social audience to understand demographics, interests, behaviors and what they love/hate about Liquid Death
• Scouring the internet daily to source and recommend content to repost on Liquid Death social media channels or respond to in a meaningful way from Liquid Death handles
• Quickly identifying social posts with customer service or product-related issues and partnering with CX teams to turn a negative experience into a positive
• Create community engagement strategies to support brand campaigns, product launches, and retail partnerships

Qualifications/Requirements: 

• A Bachelor’s degree in Marketing or a related business field preferred 
• A minimum of 5+ years of experience in a relatable role managing social response communication via Instagram, TikTok, Facebook, Twitter (X), Reddit, and YouTube including comments, DMs, social posts, @ mentions, passive mentions, etc. 
• Exceptional organizational and time management skills to handle multiple projects in a fast-paced, rapid-growth start-up environment
• Deep comfort with internal and external collaboration (working with the internal marketing, customer service, and PR team, as well as social platform Account Managers and other external partners  
• Strong attention to detail as well as solid problem-solving and critical thinking skills
• Self-starter personality with strong written and verbal skills to effectively communicate in an influential manner
• Familiarity with Google Workspace (Excel, Word, & PowerPoint), and Google Suite (Sheets, Docs, Slides) preferred 
• Familiarity with Community Management and social management software (Sprout, Archive, Demographics Pro, and Captiv8) 

The typical salary range for this position is: $78,000-$90,000

The actual salary offer will take into account multiple factors including skills, experience, education and location. Please note that the salary details listed in role postings reflect the base salary only, not total compensation, which includes equity and benefits.

At Liquid Death, we believe that killer benefits make all the difference. That’s why we offer Blue Shield medical plans with HMO (CA Only), PPO, and HDHP options (including an HSA), FSA, and Dependent Care FSA, along with Guardian dental and vision coverage. Our UNUM packages include life insurance, AD&D, disability benefits, and employee-paid options like accident, hospitalization, and critical illness coverage. We match 100% of your Empower Retirement contributions up to 4% after just three months and even help crush your student debt while saving for retirement with our Student Loan Retirement Match. Our wellness perks, including Headspace, ClassPass memberships, and a robust EAP, help you keep your soul hydrated, while SNOO Bassinets give your little ones the VIP treatment. Pets are part of the crew too, so we offer Nationwide pet insurance to keep them happy and healthy. Add in 17 paid holidays, Flex PTO, and travel assistance, and you’ve got a benefits lineup as fierce as our mission to declare #DeathToPlastic

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